MARC状态：已编 文献类型：西文图书 浏览次数：20
- 题名/责任者:
- Digital innovation and entrepreneurship / Richard Whittington, University of York.
- 出版发行项:
- Cambridge, United Kingdom ; New York, NY : Cambridge University Press, 2018.
- ISBN:
- 9781108681735
- ISBN:
- 9781108470506
- 载体形态项:
- 1 online resource (476 pages)
- 个人责任者:
- Whittington, Richard, 1958- author.
- 论题主题:
- Electronic commerce.
- 论题主题:
- Entrepreneurship.
- 论题主题:
- Information technology-Economic aspects.
- 论题主题:
- Technological innovations-Economic aspects.
- 中图法分类号:
- F713.36
- 一般附注:
- Descriptionbasedonprintversionrecord.
- 书目附注:
- Includes bibliographical references and index.
- 内容附注:
- About innovation and entrepreneurship -- Framing the business -- Promotion and sales -- Delivery and operations -- Value capture -- Growth and scalability -- Intellectual property and protection -- Leadership and structure -- Key themes and summary points.
- 随书光盘:
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