MARC状态：审校 文献类型：西文图书 浏览次数：83
- 题名/责任者:
- Veterinary practice management / Catherine R. Coates ; with contributions from Alan Jones and Michael W. Coates.
- 出版发行项:
- Wallingford, Oxfordshire : CABI, c2013.
- ISBN:
- 9781845939809 (pbk. : alk. paper) :
- 载体形态项:
- vii, 181 p. : ill. ; 25 cm.
- 个人责任者:
- Coates, Catherine R.
- 附加个人名称:
- Jones, Alan, BSc.
- 附加个人名称:
- Coates, Michael W.
- 附加团体名称:
- C.A.B. International.
- 论题主题:
- Veterinary Medicine-economics.
- 论题主题:
- Practice Management.
- 论题主题:
- Veterinary Medicine-organization & administration.
- 中图法分类号:
- S85
- 书目附注:
- Includes bibliographical references and index.
- 内容附注:
- The characteristics of services -- Building the practice-client relationship -- The practice communication mix -- The 7 Ps of marketing services -- The costs and benefits of marketing -- Recruiting and selecting staff -- Induction, staff training and development -- Performance appraisal -- Motivation -- Leadership and management : do you have what it takes? -- Practice protocols and procedures -- Principles of health and safety / Alan Jones -- Managing health and safety in a clinical environment / Alan Jones -- Effective stock management -- Managing computer systems / Michael Coates -- Profitability -- The trading and profit and loss account -- The balance sheet -- Accounting ratios and financial performance indicators -- Pricing products and services -- Planning -- Preparing a business plan -- Evaluating capital investments -- Managing projects.
- 随书光盘:
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