机读格式显示(MARC)

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• 000 1000079689

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• 008 950317s1998 txua b 001 0 eng d

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• 099 __ |a CAL 022001177410

• 100 1_ |a Boone, Louis E.

• 245 10 |a Contemporary marketing, wired / |c Louis E. Boone, David L. Kurtz.

• 250 __ |a 9th ed.

• 260 __ |a Fort Worth, TX : |b Dryden Press, |c c1998.

• 300 __ |a 1 v. (various pagings) : |b col. ill. ; |c 29 cm.

• 504 __ |a Includes bibliographical references and index.

• 650 _0 |a Marketing.

• 700 1_ |a Kurtz, David L.

• 700 1_ |a Boone, Louis E. |t Contemporary marketing.

• 901 __022006019408

• 905 __ |a CAU |f F713.5/BLE/(9) |b E0208181-82(or.)

• 907 __ |a CAU |f F713.5/BLE/(9) |b E0208181-82(or.)

• 999 __ |t C |A gypx |a 20061114 09:12:50 |I wzhlc |i 20061121 16:14:51 |G wzhlc |g 20061121 16:14:5