机读格式显示(MARC)
- 010 __ |a 978-7-111-62451-6 |b 精装 |d CNY99.00
- 099 __ |a CAL 012019078356
- 100 __ |a 20190618d2019 ekmy0chiy50 ea
- 200 1_ |a 21世纪的定位 |A 21 Shi Ji De Ding Wei |e 定位之父重新定义“定位” |f (美)艾·里斯, 劳拉· 里斯, 张云著 |d = Positioning in the 21st century |e what worked in the 20th century won't necessarily work in the 21st century |f Ai Ries, Laura Ries |g 寿雯译 |z eng
- 210 __ |a 北京 |c 机械工业出版社 |d 2019
- 215 __ |a XXV, 261页 |c 彩图 |d 22cm
- 225 2_ |a 定位经典丛书 |A Ding Wei Jing Dian Cong Shu
- 510 1_ |a Positioning in the 21st century : what worked in the 20th century won't necessarily work in the 21st century |z eng
- 606 0_ |a 品牌营销 |A Pin Pai Ying Xiao
- 701 _1 |a 里斯 |A Li Si |g (Ries, AI) |4 著
- 701 _1 |a 里斯 |A Li Si |g (Ries, Laura) |4 著
- 701 _0 |a 张云 |A Zhang Yun |4 著
- 702 _0 |a 寿雯 |A Shou Wen |4 译
- 801 _0 |a CN |b CAU |c 20190916
- 905 __ |a CAU |d F713.3/188