机读格式显示(MARC)
- 000 00954cam 2200301 a 4500
- 008 810616s1982 nyua b 001 0 eng
- 020 __ |a 0023345004 : |c CNY25.00
- 050 0_ |a HF5415 |b .E86 1982
- 099 __ |a CAL 022000252858
- 245 10 |a Marketing / |c Joel R. Evans, Barry Berman.
- 260 __ |a New York : |b Macmillan ; |a London : |b Collier Macmillan Publishers, |c c1982.
- 300 __ |a xxvi, 723, 64 p. : |b ill. ; |c 24 cm.
- 504 __ |a Includes bibliographical references and indexes.
- 905 __ |a CAU |f F713.5/EJR |b E0208238(or.)
- 907 __ |a CAU |f F713.5/EJR |b E0208238(or.)
- 999 __ |t C |A gxr |a 20061113 09:53:21 |I gxr |i 20061113 09:55:22 |G wzhlc |g 20061124 10:23:3