机读格式显示(MARC)

• 000 00965cam 2200289 a 4500

• 000 1000084501

• 001 0000308118

• 005 20070614101351.0

• 008 831130s1985 nyua bf 001 0 eng

• 010 __ |a 83025608 //r93

• 020 __ |a 0070657335 : |c CNY5.00

• 040 __ |a DLC |c DLC |d DLC |d OCoLC

• 050 00 |a HF5438.5 |b .H35 1985

• 082 00 |a 658.8/2 |2 19

• 090 __ |a F713.1-62/HSP

• 093 __ |a F713.1-62 |2 4

• 099 __ |a CAL 022000250186

• 245 00 |a Handbook of sales promotion / |c Stanley M. Ulanoff, editor in chief.

• 260 __ |a New York : |b McGraw-Hill, |c c1985.

• 300 __ |a xxvii, 607 p. : |b ill. ; |c 24 cm.

• 504 __ |a Includes bibliographical references and index.

• 650 _0 |a Sales promotion |v Handbooks, manuals, etc.

• 700 1_ |a Ulanoff, Stanley M.

• 901 __022007003394

• 905 __ |a CAU |f F713.1-62/HSP |b E0213393

• 907 __ |a CAU |f F713.1-62/HSP |b E0213393

• 999 __ |t C |A gypx |a 20070614 10:09:43 |I gypx |i 20070614 10:13:51 |G wzhlc |g 20071120 13:41:2