机读格式显示(MARC)

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• 000 1000083850

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• 005 20070524154421.0

• 008 060329r20062004cc a b 001 0 eng d

• 020 __ |a 7301096623 : |c CNY45.00

• 040 __ |a FDU |c FDU |d SCT

• 041 0_ |a eng

• 082 04 |a 658.8 |2 22

• 090 __ |a F405/AJC/(2)

• 093 __ |a F405 |2 4

• 099 __ |a CAL 022006032921

• 100 1_ |a Anderson, James C., |d 1953-

• 245 10 |a Business market management : |b understanding, creating, and delivering value = 组织市场管理 : 理解、创造和传递价值 / |c James C. Anderson, James A. Narus著.

• 246 31 |a 组织市场管理 : |b 理解、创造和传递价值

• 250 __ |a 第2版.

• 260 __ |a 北京 : |b Peking University Press, |c 2006.

• 300 __ |a xx, 460 p. : |b ill. ; |c 25 cm.

• 440 _0 |a 营销学精选教材

• 504 __ |a Includes bibliographical references and index.

• 534 __ |p Reprint. Originally published: |c Upper Saddle River, N.J. : Pearson Prentice Hall, c2004. |b 2nd ed. |z 0130451878.

• 650 _0 |a Industrial marketing.

• 700 1_ |a Narus, James A.

• 901 __022007002687

• 905 __ |a CAU |f F405/AJC/(2) |b W0077711-4

• 907 __ |a CAU |f F405/AJC/(2) |b W0077711-4

• 999 __ |t C |A xy1 |a 20070523 10:49:33 |I xy1 |i 20070524 15:44:21 |G wzhlc |g 20070531 16:15:0