机读格式显示(MARC)

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• 041 0_ |a eng |b chi |f chi

• 090 __ |a G206.3/SGG

• 093 __ |a G206.3 |2 4

• 099 __ |a CAL 022004022176

• 100 1_ |a Sparks, Glenn Grayson.

• 245 10 |a Media effects research : |b a basic overview / |c Glenn G. Sparks = 媒介效果研究概论 / 格兰·G·斯帕克斯.

• 246 31 |a 媒介效果研究概论

• 260 __ |a 北京 : |b Peking University Press, |c 2004.

• 300 __ |a xiv, ix, 221 p. : |b ill. ; |c 23 cm.

• 440 _0 |a 世界传播学经典教材

• 504 __ |a Includes bibliographical references and index.

• 534 __ |p Reprint. Originally published: |c Belmont, CA : Wadsworth/Thomson Learning, c2002. |z 0534545866.

• 650 _0 |a Mass media |x Social aspects.

• 650 _0 |a Mass media |x Research |x Methodology.

• 901 __012005007876

• 905 __ |a CAU |f G206.3/SGG |b W0073834-5

• 907 __ |a CAU |f G206.3/SGG |b W0073834-5

• 999 __ |t C |A xy1 |a 20050602 09:15:19 |I wzhlc |i 20050610 10:20:39 |G wzhlc |g 20050610 10:21:2