机读格式显示(MARC)

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• 000 1000079629

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• 008 011120r20012000cc a b 001 0 eng d

• 020 __ |a 7302047367 : |c CNY46.00

• 040 __ |a BJP |c BJP

• 041 0_ |a eng |f chi

• 090 __ |a F713.55/SLG/(7)

• 093 __ |a F713.55 |2 4

• 099 __ |a CAL 022001423987

• 100 1_ |a Schiffman, Leon G.

• 245 10 |a Consumer behavior = |b 消费者行为学 / |c Leon G. Schiffman, Leslie Lazar Kanuk.

• 246 11 |a 消费者行为学

• 250 __ |a 7th ed.

• 260 __ |a 北京 : |b 清华大学出版社, |c 2001.

• 300 __ |a xix, 469 p. : |b ill. ; |c 26 cm.

• 440 _0 |a 清华营销学系列英文版教材

• 500 __ |a With Chinese publishing note, preface and brief contents.

• 504 __ |a Includes bibliographical references and index.

• 534 __ |p Reprint. Originally published: |c Prentice Hall, 2000, |b 7th ed.

• 650 _0 |a Diffusion of innovations.

• 650 _0 |a Consumers.

• 650 _0 |a Motivation research (Marketing)

• 700 1_ |a Kanuk, Leslie Lazar.

• 901 __022006019348

• 905 __ |a CAU |f F713.55/SLG/(7) |b E0208170

• 907 __ |a CAU |f F713.55/SLG/(7) |b E0208170

• 999 __ |t C |A gxr |a 20061113 10:41:21 |I gxr |i 20061120 12:35:13 |G wzhlc |g 20061124 10:25:3