机读格式显示(MARC)
- 000 01160nam a2200337 a 4500
- 008 011120r20012001cc a 001 0 eng d
- 050 00 |a HF5415.129 |b .S75 2001
- 099 __ |a CAL 022001424030
- 100 0_ |a Coughlan Anne T.
- 245 00 |a Marketing channels = |b 市场营销渠道 / |c Anne T. Coughlan ... [et al.]
- 260 __ |a 北京 : |b 清华大学出版社, |c 2001.
- 300 __ |a xxii, 590 p. : |b ill. ; |c 26 cm.
- 490 0_ |a The Prentice Hall international series in marketing
- 500 __ |a Rev. ed. of: Marketing channels / Louis W. Stern, Adel I. El-Ansary, Anne T. Coughlan. 5th ed. c1996.
- 504 __ |a Includes bibliographical references and indexes.
- 534 __ |p Originaliy published: |c Englewood Cliffs. N.J. : Prentice Hall, c2001, |b 6th ed.
- 546 __ |a With Chinese prefaces and contents.
- 650 _0 |a Marketing channels.
- 700 1_ |a Coughlan, Anne T.