机读格式显示(MARC)

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• 020 __ |a 9787301132036 : |c CNY66.00

• 040 __ |a PUL |c PUL

• 090 __ |a F713.5/CGA:3/(6)

• 093 __ |a F713.5 |2 4

• 099 __ |a CAL 022008121483

• 100 1_ |a Churchill, Gilbert A.

• 245 10 |a Basic marketing research / |c Gilbert A.Churchill, Jr., Tom J. Brown = 营销调研基础 / 小吉尔伯特·A. 丘吉尔, 汤姆·J. 布朗著.

• 246 31 |a 营销调研基础

• 250 __ |a 第6版.

• 260 __ |a 北京 : |b Peking University Press, |c 2008.

• 300 __ |a xxv, 593 p. : |b ill. ; |c 26 cm.

• 490 0_ |a 营销学精选教材

• 504 __ |a Includes bibliographical references and index.

• 534 __ |p Reprint. Originally published: |c Mason, OH : Thomson/South Western, c2007. |z 0324305419.

• 650 _0 |a Marketing research.

• 700 1_ |a Brown, Tom J.

• 901 __022009001208

• 905 __ |a CAU |f F713.5/CGA:3/(6) |b W0082706-7

• 907 __ |a CAU |f F713.5/CGA:3/(6) |b W0082706-7

• 999 __ |t C |A wzhlc |a 20090518 08:52:49 |I wzhlc |i 20090519 13:46:43 |G wzhlc |g 20090519 13:47:3