机读格式显示(MARC)
- 000 00878cam 2200277 a 4500
- 008 19980317s1985 maua b 001 0 eng
- 020 __ |a 0395357098 : |c 80.00 (Pr.)
- 100 1_ |a Pride, William M.
- 245 10 |a Marketing : |b basic concepts and decisions/ |c William M. Pride, O.C. Ferrell.
- 260 __ |a Boston : |b Houghton Mifflin Company, |c c1985.
- 300 __ |a xxix, 752 p. : |b ill. ; |c 26 cm.
- 504 __ |a Includes bibliographies and indexes.
- 905 __ |a CAU |f F713.5/PWM/(4) |b 66382(or.)
- 907 __ |a CAU |f F713.5/PWM/(4) |b 66382(or.)
- 999 __ |t E |A xy1 |a 20060620 09:01:30 |G wzlc |g 20001214112821 |I xy1 |i 20060620 09:01:4