机读格式显示(MARC)

• 000 01211nam 2200349 a 4500

• 000 1000076417

• 001 0000300379

• 005 20041124164513.0

• 008 041124s2000 ilua b 001 0 eng

• 010 __ |a 99044308

• 020 __ |a 065800073X : |c CNY100.00

• 040 __ |a DLC |c DLC |d DLC

• 042 __ |a pcc

• 043 __ |a n-us---

• 050 00 |a HF5415.33.U6 |b A25 2000

• 082 00 |a 658.8/34 |2 21

• 090 __ |a F737.123/AB

• 093 __ |a F737.123 |2 4

• 099 __ |a CAL 022003184831

• 100 1_ |a Abrams, Bill.

• 245 14 |a The observational research handbook : |b understanding how consumers live with your product / |c Bill Abrams.

• 260 __ |a Lincolnwood, Ill. : |b NTC Business Books, |c c2000.

• 300 __ |a xxiv, 277 p. : |b ill. ; |c 24 cm.

• 500 __ |a At head of title: American Marketing Association.

• 504 __ |a Includes bibliographical references (p. 267-269) and index.

• 650 _0 |a Consumer behavior |z United States.

• 650 _0 |a Marketing |z United States.

• 710 2_ |a American Marketing Association.

• 901 __012004017054

• 905 __ |a CAU |f F737.123/AB |b W0072899(or.)

• 907 __ |a CAU |f F737.123/AB |b W0072899(or.)

• 999 __ |t C |A xy1 |a 20041124 16:42:17 |I xy1 |i 20041124 16:45:13 |G wzhlc |g 20041209 09:35:2