机读格式显示(MARC)
- 000 00753cam a2200229 a 4500
- 008 961128s1984 nyua 001 0 eng
- 099 __ |a CAL 022000315074 |a CAL 022001010545
- 100 1_ |a Sethna, Beheruz N. |0 CAL n2005221613# |7 ba0yba0y
- 245 10 |a Research methods in marketing and management / |c Beheruz N. Sethna, Leonard Groeneveld.
- 260 __ |a New Delhi : |b Tata McGraw-hill, |c c1984.
- 300 __ |a xvii, 332 p. : |b ill. ; |c 25 cm.
- 500 __ |a Includes index.
- 650 _0 |a Marketing research.
- 650 _0 |a Management research.
- 700 1_ |a Groeneveld, Leonard. |0 CAL n2005093158# |7 ba0yba0y