机读格式显示(MARC)

• 000 00877nam a2200277 4500

• 001 0000571622

• 005 20191003193800.0

• 008 840523s1983 enka b 00110 eng

• 010 __ |a 84165479

• 020 __ |a 0709920253

• 020 __ |a 0709920261 (pbk.)

• 040 __ |c PUL

• 050 00 |a HF5415.13 |b .P54 1983

• 090 __ |a F713.5/PN

• 093 __ |a F713.5 |2 5

• 099 __ |a CAL 022000252845

• 100 1_ |a Piercy, Nigel. |0 CAL n2005193359# |7 ba0yba0y

• 245 10 |a Managing marketing information / |c Nigel Piercy and Martin Evans.

• 260 __ |a London : |b Croom Helm, |c c1983.

• 300 __ |a 223 p. : |b ill. ; |c 23 cm.

• 504 __ |a Includes bibliographical references and index.

• 650 _0 |a Marketing |x Management.

• 650 _0 |a Marketing research.

• 650 _0 |a Management information systems.

• 700 1_ |a Evans, Martin |q (Martin J.). |0 CAL n2005070558# |7 ba0yba0y

• 920 __ |a 211180 |z 1