机读格式显示(MARC)
- 000 01120cam 2200337 a 4500
- 008 910910s1992 nyua b 001 0 eng
- 020 __ |a 0070067570 : |c CNY40.00
- 040 __ |a DLC |c DLC |d DLC
- 099 __ |a CAL 022000341177
- 100 1_ |a Bowersox, Donald J.
- 245 10 |a Strategic marketing channel management / |c Donald J. Bowersox, M. Bixby Cooper.
- 260 __ |a New York : |b McGraw-Hill, |c c1992.
- 300 __ |a xix, 488 p. : |b ill. ; |c 24 cm.
- 440 _0 |a McGraw-Hill series in marketing
- 504 __ |a Includes bibliographical references (p. 458-459) and index.
- 650 _0 |a Physical distribution of goods.
- 650 _0 |a Marketing channels |x Management.
- 650 _0 |a Business logistics.
- 700 1_ |a Cooper, M. Bixby.
- 905 __ |a CAU |f F713.5/BDJ |b E0208128(or.)
- 907 __ |a CAU |f F713.5/BDJ |b E0208128(or.)
- 999 __ |t C |A gypx |a 20061115 08:32:55 |I gypx |i 20061115 08:34:22 |G wzhlc |g 20061121 16:50:2