机读格式显示(MARC)

• 000 00815nam 2200265 45 0

• 000 1000070111

• 001 0000295241

• 005 19981023094241.0

• 008 19980313s1983 ilua b 001 0 eng

• 010 __ |a 82082526

• 020 __ |a 0256028443 : |c 80.00 (Pr.)

• 040 __ |a CAU

• 090 __ |a F742/CPR/(5)

• 100 1_ |a Cateora, Philip R.

• 245 10 |a International marketing / |c Philip R. Cateora.

• 250 __ |a 5th ed.

• 260 __ |a Homewood : |b Richard D. Irwin, |c 1983.

• 300 __ |a xiv, 801 p. : |b ill. ; |c 24 cm.

• 440 _4 |a The Irwin series in marketing

• 504 __ |a Includes bibliographies (p. 772-780) and indexes.

• 650 _0 |a Export marketing.

• 901 __0298000111

• 905 __ |a CAU |f F742/CPR/(5) |b 66402(or.)

• 907 __ |a CAU |f F742/CPR/(5) |b 66402(or.)

• 999 __ |M lin |m 19981023094241 |G lin |g 1998102309424