- 题名/责任者:
- Corporate strategy and product innovation / edited by Robert R. Rothberg.
- 版本说明:
- 2d ed.
- 出版发行项:
- New York : Free Press, c1981.
- ISBN:
- 0029275202 :
- 载体形态项:
- xiv, 529 p. : ill. ; 24 cm.
- 附加个人名称:
- Rothberg, Robert R.
- 论题主题:
- Product management-Addresses, essays, lectures.
- 论题主题:
- New products-Addresses, essays, lectures.
- 一般附注:
- Includes index.
- 书目附注:
- Bibliography: p. 510-515.
- 随书光盘:
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